Why We Read

A community-driven social campaign exploring why we return to books in a world of digital noise and modern cultural pressures.

Mission:

Why We Read exists to bring awareness to the National Reading Year by celebrating reading as a human, lifelong experience. Our mission is to spotlight real people, across ages, backgrounds, and reading journeys, and share honest stories about why reading matters to them. In a time when reading is often framed as productivity, performance, or aesthetic, we want to make it feel accessible again. We believe reading doesn’t need rules, goals, or regulations — only connection.

What We Share

Short Videos

Bite-sized visual stories capturing why people read to share on social media.

Interviews

In-depth chats with readers from all walks of life, exploring their unique experiences.

Written Reflections

Diverse narratives that share the magic of reading through the written word.

Get ready for the haunted season. 💀

#whyweread #darkfolklore #whatareyoureading

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If the beach book is still in the tote from the last two trips, this is for you. Summer reading was never meant to be an assignment — it began with pleasure, long light, and a story that asks nothing of you. Six books or one slow chapter on a Sunday, it counts just the same. A season is not a syllabus.

So tell us honestly: what does summer reading actually look like in your life — not the plan, but the reality?

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“What would you say to somebody who thinks they’re not a reader?”

We put the question to author @tammywilsonauthor , and her answer is the kind we started Why We Read to collect — press play and let her tell you herself.

If you’ve ever felt like reading wasn’t for you, or you know the moment that changed your mind, we’d love to hear about it in the comments. The full conversation with Tammy is on our YouTube channel — link in bio.

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There’s a Japanese word for the books piling up unread on your nightstand: tsundoku. No scolding in it, no guilt — just a tender name for gathering more stories than we can hold.

At @whywereadproject, we collect the reasons people read, and words like this feel like proof that every language has been asking our question in its own way. Icelandic has one for the flood of books given at Christmas. German has an affectionate one for a person happily buried in their reading.

Now teach us yours: what does your language call its readers, its book piles, its reading feelings? We’ll be in the comments taking notes.

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Six minutes of reading can lower stress. Thirty minutes a week is linked to better sleep and a happier life. But honestly? The numbers were never the reason.

The reason is whatever yours is — and at @whywereadproject , that’s the story we want to hear. Tell us below.

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A few months ago, we started asking people a single question: why do you read?

Not what, not how much, not whether you prefer fiction or nonfiction or whether you’ve kept up with your reading goals this year. Just — why. What is it that reading gives you, or does for you, or has meant to you at different points in your life?

The answers have been one of the most quietly moving things we’ve been part of. People have told us about reading through grief, and reading as a way back to themselves after years away from books. About discovering stories that made them feel less alone, or more curious, or more human. About the book a parent pressed into their hands and the one they’re now pressing into someone else’s.

That’s what Why We Read is — a space for those stories. Not a platform about literary achievement or reading habits or the titles you should have finished by now. Just an honest, ongoing conversation about what reading actually means to people, told in their own words.

We’re always looking for new voices to be part of it, and always glad when people share the project with someone they think might want to contribute or simply feel seen by it.

If you’ve been following along, thank you — it means more than we can say. And if this is the first time you’re coming across us, we’re glad you’re here.

The question is still open: why do you read?

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Hi, I’m Dasha — co-founder of Why We Read.

For as long as I can remember, reading has been the place I go when I need to get out of my own head. Not to be productive, not to improve myself — just to escape, to forget for a little while, and somewhere in the middle of all that forgetting, to stumble into something completely new.

That’s where Why We Read started for me. Not from a love of literature in the lofty sense, but from something much more personal — the knowledge that a book can hold you when not much else can.

In this reel, we are talking about what reading means to us and why we built this project around a single, open question. Because we believe the answer looks different for everyone, and every version of it matters.

Why do you read?

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There’s a particular kind of reading that doesn’t get much attention in conversations about books, perhaps because it doesn’t look like progress. You’ve already read it. The spine is familiar. You know how it ends.

And yet something different happens when you return to a book you’ve loved — or even one you only half-understood the first time. The story hasn’t changed. You have.

At twelve, you might read a novel about longing or loss and feel its surface without quite reaching what it’s about. At thirty, the same pages can stop you cold. At sixty, something else again reveals itself, something that simply wasn’t visible before because you hadn’t yet lived your way toward it. Rereading is one of the few forms of reading that makes time tangible — where you can almost feel the distance between who you were and who you are now.

There’s also something worth naming about the comfort of a familiar book, which is different from the comfort of something easy. It isn’t the pleasure of no surprises; it’s the pleasure of a known companion. The anxiety of what happens next falls away, and in its place is something quieter: the chance to pay attention differently, to notice what you missed, to sit longer with a sentence that now means more.

This is something we think about often at Why We Read — the project was built around asking people why reading matters to them, and rereading, we’ve found, is one of the most revealing answers. It shows that reading isn’t really about accumulating books. It’s about returning to something, and finding it has kept.

Have you ever gone back to a book and found it completely transformed? We’d love to know which one.

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More than half of American adults have now listened to an audiobook, according to the Audio Publishers Association’s latest consumer survey.

We love this number because of what sits behind it. Somewhere in that 51% is a parent who listens while folding laundry after bedtime, a commuter who finishes novels on the train, someone with low vision who never stopped reading — they just changed how. For a long time, audiobooks were treated as a shortcut, something adjacent to “real” reading. The numbers suggest most of us have quietly moved past that idea.

At Why We Read, we hear from people whose reading lives run through their ears as much as their eyes, and their reasons for reading sound exactly like everyone else’s: comfort, curiosity, company, escape. The format was never the point.

If audiobooks brought you into reading, or back to it, we’d genuinely love to hear how it happened.

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“Reading should not feel like a test of intelligence.”

In this episode of WHY WE READ, we sit down with Amirah Elayan to talk honestly about modern reading culture, literacy habits in 2026, and why so many young people feel intimidated by books instead of welcomed by them.

Together we explore how offering options, removing shame, and creating supportive reading spaces can help rebuild a love for reading.

We talk:
📖 Reading as identity
📖 The role of professors and writers as readers first
📖 Book clubs as spaces of belonging
📖 Writing, reading habits, and lifelong literacy

Featuring MFA graduate, poet, publishing professional, adjunct professor, and writer Amirah Elayan.

🎥 Full episode here: Youtube.com/@WhyWeReadProject

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How does reading shape a life?

In this interview, Jackie Garcia-Morales, co-founder of The Why We Read Project, sits down with award-winning author Shifa Saltagi Safadi @shifasaltagisafadi to talk about reading as a gateway to education, identity, and connection.

From her experience as an ESL student after immigrating from Syria to her work as an author and educator, Shifa shares how reading helped unlock learning, language, and opportunity. Together, they explore why reading still matters in 2026, how it builds empathy and joy, and how to approach reading with grace in busy lives.

They also discuss accessible and economical ways to read, including tools like Libby @libby.app, and the importance of Muslim representation in children’s books.

At The Why We Read Project, we believe reading is a human, lifelong experience. No rules. No pressure. Just connection.

Join the reading movement. Share your story. Inspire someone to read: Visit thewhywereadproject.com (Link in Bio!)

Shifa is the award-winning author of KAREEM IN BETWEEN, AMINA BANANA, and so many other powerful titles. Support her at shifasafadi.com/. @putnambooks @penguinkids

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Hot take: fanfiction counts as reading!

Actually… not even a hot take.

It’s still storytelling.
It’s still imagination.
It’s still emotional connection to characters and worlds.

And for a lot of people, fanfic is what got them into reading in the first place — or what brought them back to it.

At Why We Read, we believe reading doesn’t have rules.

Audiobooks count.
Graphic novels count.
And yes — fanfiction counts too.

If it made you feel something, it counts.

Let’s talk 👇
Did fanfics play a role in your reading journey?

#WhyWeRead #Fanfiction #ReadingCommunity #BookTok #ReadersOfInstagram

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Stories, conversations, and moments that matter.

What We Share

The Interviews

Ashley Elizalde

Reading is truly magic! I read because I want to visit other realities and worlds.

Charlotte Johnson

When you actually think about it, most people are readers. We're just not all reading the same thing. Even if it's a news article, you're still reading.

Bethan Richards

Reading helps me to understand myself better, but more importantly, it helps me understand other people.

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The Team

Founders

Jackie Garcia Morales

Author & Publishing Professional.

Jackie is a trade publishing professional who serves as Public Relations Director at a small publishing house and editor of a nonprofit journal. She is also Co-Director of The Storytellers Foundation and founder of the Catalyst Creators Scholarship. An agented author represented by Andrea Brown Literary Agency, Jackie is passionate about storytelling and amplifies underrepresented voices through her work with USBBY and Feathered Stag Press. She has also served as a freelance trade reviewer for Publishers Weekly and Kirkus Indie. Though she hated reading as a child, she eventually fell in love with books for the adventures they offer and believes stories can carry us forward no matter what challenges we face in real life.

Daria Ershova

PR Professional & Creative Storyteller

Daria is a creative storyteller who genuinely lives and breathes books. She has spent the past seven years working in digital marketing, and last year slowly transitioned into freelance publishing and PR for authors. She has had the pleasure of working with multiple authors across different genres, helping bring their stories into the world. Her favorite genre? The kind that makes her sob at 3am instead of going to bed. Fun fact: she has three tattoos inspired by her favorite books, so yes, she takes reading personally. When she’s not working on book-related projects, you’ll find her reading (of course), practicing yoga, hiking, or training for a 10K she recently signed up for (wish her luck).